AIA continues to celebrate 90 years in Singapore with exciting return of "AIA Live" online health and wellness event series
Series will provide Singaporeans exclusive access to events with local influencers and global stars, helping them to live Healthier, Longer, Better Lives
SINGAPORE - Media
OutReach - 10 September 2021 - AIA Singapore today announced the return of its largest online health
and wellness regional event, AIA
Live 2021, kicking off on 12
September 2021 with AIA's global ambassador David Beckham and other ambassadors
from the region. Following the regional online event, Singapore would also host
its own series of AIA Live in Singapore this October, which promises an
expanded series of fun, engaging, and unexpected virtual events to help
Singaporeans keep healthy. This reflects the long-standing commitment of the
leading life insurer to help individuals and families in Singapore live Healthier,
Longer, Better Lives together.
As AIA Singapore marks its 90-year milestone this year with
a new long-term commitment and investment in Environmental, Social, and
Governance, its brand promise will take on a renewed purpose as it looks to make
positive contributions not only to the health of Singaporeans, but also the
health of the wider community and environment.
Ms Melita Teo, Chief Customer and Digital
Officer of AIA Singapore, says, "In the face of a global health crisis, we have empowered our customers
to embrace new norms and emerge healthier together. This latest initiative will
motivate Singaporeans to continue on this journey and do more to reach their
health goals even as COVID-19 becomes endemic in our lives. We will also be
inviting our AIA family of ambassadors to come along for the ride, so we can
make a bigger impact in the overall wellbeing of Singaporeans in a fun and
AIA Live 2021 – Exclusively for Singapore
Local influencers Benjamin Kheng and Andrew Marko, together with special
guests AIA Global Ambassador David Beckham and footballers from the Singapore
Premier League, invite Singaporeans to join them for the very first AIA Live in Singapore on Thursday, 7 October, 5.00pm-6.00pm SGT.
In conjunction with World Mental Health Day, this first event will
feature a Tai Chi masterclass to sharpen focus, build emotional resilience,
sleep better and most importantly, enhance overall well-being to combat the
languish we feel due to the pandemic.
In addition to learning this age-old Chinese martial art together, fans
will also get a once-in-a-lifetime opportunity to have their questions answered
by David Beckham during the event on how he keeps himself healthy and happy in
David Beckham, AIA's Global Ambassador, shared: "It's great that AIA
Live's online health and wellness event is back as we are all still adapting to
the world we are now living in. It's so important to keep discussing the
different ways we can all stay positive and share tips on the little changes we
can make to improve our health and wellness. I'm excited to be joined by so
many great speakers and be a part of this event."
To register for the first AIA Live in Singapore event and stand a chance to have your questions answered by the mega
star and win exclusive signed merchandise,
please visit: http://bit.ly/AIALIVESG21. Question
submission and event registration will close on 4 October 2021 (2359 hrs).
More details on the
second AIA Live in Singapore event will be announced within the coming weeks.
#AIALiveinSG #AIASG #HealthierLongerBetterLives
Live Healthier, Longer, Better Lives all month long
with AIA Singapore
Aside from the AIA Live 2021 series, the leading life insurer will also be
hosting Live 10.10 with Vitality – a specially curated day of 10 activities on
10 October 2021 to help individuals and families in Singapore Move, Unwind and
Flourish with Vitality. Watch this space: Live 10.10 with Vitality for more updates on 15 September.
AIA Singapore on Facebook (@Singapore.AIA) and Instagram (@AIASingapore)
to stay up-to-date on all upcoming AIA Singapore and AIA Vitality events and
exciting new guest star reveals.
Background on AIA Live
AIA Live was first introduced in 2020 as a regional online health and
wellness event spanning 13 markets. The first event was headlined by AIA's
Global Ambassador David Beckham and featured more than 30 unique sessions,
delivering health and wellness content and light-hearted moments of music and
comedy around the key themes of mental wellbeing, exercise, activity and rest,
nutrition, and personal growth. The second installment of AIA Live in 2021 will
be expanded to include more regional and local sessions to keep everyone motivated
on their health journey throughout the year.
Background on AIA's partnership with David Beckham
AIA has partnered with David Beckham since 2017. As AIA
Global Ambassador, David Beckham has been engaging with youths, families, and communities
in Singapore and around Asia to promote active living and foster the values of
teamwork and discipline through sports.
Limited and its subsidiaries (collectively "AIA" or the "Group") comprise the
largest independent publicly listed pan-Asian life insurance group. It has a
presence in 18 markets – wholly-owned branches and subsidiaries in Mainland
China, Hong Kong SAR(1), Thailand, Singapore, Malaysia, Australia, Cambodia,
Indonesia, Myanmar, New Zealand, the Philippines, South Korea, Sri Lanka,
Taiwan (China), Vietnam, Brunei and Macau SAR(2), and a 49 per cent joint
venture in India.
business that is now AIA was first established in Shanghai more than a century
ago in 1919. It is a market leader in Asia (ex-Japan) based on life insurance
premiums and holds leading positions across the majority of its markets. It had
total assets of US$330 billion as of 30 June 2021.
the long-term savings and protection needs of individuals by offering a range
of products and services including life insurance, accident and health
insurance and savings plans. The Group also provides employee benefits, credit
life and pension services to corporate clients. Through an extensive network of
agents, partners and employees across Asia, AIA serves the holders of more than
39 million individual policies and over 16 million participating members of
group insurance schemes.
Limited is listed on the Main Board of The Stock Exchange of Hong Kong Limited
under the stock code "1299" with American Depositary Receipts (Level 1) traded
on the over-the-counter market (ticker symbol: "AAGIY").
1. Hong Kong SAR refers to Hong Kong Special
2. Macau SAR refers to Macau Special Administrative