Xiaomi 11T, Xiaomi 11T Pro and Xiaomi 11 Lite 5G NE are now available in Hong Kong
Offering ultimate cinemagic experience to uplift stylish lifestyle, Now available to surprise Hong Kong consumers
HONG KONG SAR - Media OutReach - 1 October 2021 - Xiaomi
Hong Kong proudly presents three new smartphones to Hong Kong consumers –
Xiaomi 11T, Xiaomi 11T Pro – all designed to inspire creativity among
smartphone users – as well as the refreshed and stylish Xiaomi 11 Lite 5G NE. These three new smartphones are now available
at all Mi Home Stores, telecom service providers and retailers.
To highlight the innovative "cinemagic" filmmaking
features with the revolutionize smartphone photography and videography in
Xiaomi 11T and Xiaomi 11T Pro, Xiaomi Hong Kong and Edko Films Ltd. have
jointly launched an in-depth collaboration on the Hong Kong superstar
biographical film "Anita". Directed by "Cold War" movie series'
director Longmond Leung, "Anita" was selected as the closing film of the 26th
Busan International Film Festival. The movie used special effects to reshape
the society of Hong Kong in the 1980s and 1990s, and reproduces many glorious
moments and classic scenes of music and film, Xiaomi 11T users can enjoy the
movie trailers with the unique cinemagic features to experience an immersive
and surprising quality "mi time" in the palms of hands.
Xiaomi 11T Pro: The Ultimate Flagship for Cinemagic Filmmaking
and Phenomenal Performance
Xiaomi has achieved another milestone with the launch of the
cinematic powerhouse Xiaomi 11T Pro -
first smartphone to launch globally with the company's proprietary 120W Xiaomi
HyperCharge technology. The industry-leading technology will enable a 100%
charge in just 17 minutes*, giving creators more time to keep up with their
creativity and minimize downtime by ensuring a full day use. This is achieved
through innovative technologies such as dual charge pumps, dual-cell battery
structure, MTW, Graphene application on Li-ion battery and Mi-FC technology. The safety of the battery is guaranteed by a TÜV Rheinland Safe Fast-Charge System Certification, 34 charging and
battery safety features, real-time temperature monitoring and other measures. All
that while the flagship Qualcomm® Snapdragon™ 888 mobile platform
delivers the power needed to propel a plethora of AI features.
Not only does Xiaomi 11T Pro pack a lot of performance punch, but
it also features a powerful triple camera set up with a pro-grade 108MP wide
angle, 2x telemacro, and a 120° ultra-wide
angle lens. On top of that, the smartphone boasts impressive computational
filmography capabilities with one-click AI Cinema modes, 8K recording and
HDR10+, allowing users to capture footage with the same smart ISO technology
found in digital cameras.
A real Cinemagic powerhouse
be complete without a stunning, durable and responsive display. The DisplayMate A+ rated 6.67'' FHD+ 120Hz AMOLED flat display is equipped with
TrueColor, Dolby Vision® and HDR10+. It showcases over 1 billion colors, boasts
1000 nits of peak brightness, offers up to 480Hz touch sampling rate and is
shielded by the strongest Corning® Gorilla® glass to date
– Corning® Gorilla® Glass Victus™. The display also
features a number of eye care functions to protect users from eye strain, such
as True Display which automatically adjusts the
color temperature according to the surrounding conditions as well as Reading
Mode 3.0. Xiaomi 11T Pro further tops that up with Dolby Vision® as well
as dedicated dual speakers with SOUND BY Harman Kardon.
Xiaomi 11T: The Cinemagic Powerhouse for Content Creation
Xiaomi 11T continues the mission to make Cinemagic available to everyone by offering
features such as a high-resolution triple camera, along with a suite of
AI-powered tools to boost your creativity and productivity.
Enjoy breathtaking shots with Xiaomi 11T triple camera featuring
a 108MP high-resolution wide-angle, 120° ultra-wide angle, and 2x telemacro camera. The smartphone combines
this with its one-click AI cinema modes to distill the tricks of professional
cinematographers such as Time Freeze, Night Time-Lapse, Magic Zoom and other
types of complicated shots into just a single click while the faintest of
sounds is brought to life in cinematic fashion with Audio Zoom.
Xiaomi 11T 6.67'' 120Hz flat AMOLED display equally delivers
HDR10+ with stunning sharpness and crystal clarity, over 1 billion colors, a
smorgasbord of eye care features and up to 480Hz touch sampling rate, ensuring
that the slightest tap on the screen will allow users to capture the perfect
shot even in a fleeting moment.
Whether you're shooting or editing your very own cinematic footage,
Xiaomi 11T keeps up with you throughout your day thanks to a power-efficient
MediaTek Dimensity 1200-Ultra chipset, a massive 5000mAh battery and 67W wired
turbo charging that gets to 100% in only 36 minutes*.
11T Pro and Xiaomi 11T come in 3 stylish colors with a brushed finish including
Meteorite Gray, Moonlight White, and Celestial Blue. The recommended retail
price starts from HK$3,699 for Xiaomi 11T 8GB+256GB and HK$4,399 for Xiaomi 11T
Xiaomi 11 Lite 5G NE: Flagship-level Performance Housed in a
Thin, Lightweight Package
Xiaomi 11 Lite 5G NE unveils a sleek yet striking aesthetic, packing
all the perks into an ultra thin and lightweight body, measuring a mere 6.81mm
and 158g**. The design is further accentuated by a razor-thin 1.88mm
on both top and side bezels, as well as four choices of stylish color. While
Truffle Black, Bubblegum Blue, and Peach Pink are making a return, Xiaomi is
adding a brand new color - Snowflake White, matte and frosted white similar to
freshly fallen snow.
Thanks to the 6.55" AMOLED DotDisplay, 10-bit TrueColor support
and Dolby Vision® , Xiaomi 11 Lite 5G NE offers truly stunning ultra vivid
picture quality with vibrant colors, incredible brightness, contrast and
amazing detail. Continuing the camera heritage of the Xiaomi 11 Family, Xiaomi
11 Lite 5G NE delivers best-in-class shooting with a 64MP main camera, an 8MP
ultra-wide angle camera, and a 5MP telemacro camera. Bundled with a toolbox of
AI-powered features including One-click AI cinema, cinematic video filters, and
a new Vlog mode.
Featuring the Qualcomm® SnapdragonTM 778G
5G Mobile Platform, Xiaomi 11 Lite 5G NE leverages the power of 5G***
to elevate your daily experience. With ultra-fast connection at your
fingertips, you can stream HD videos or resource-heavy games without lag, and
enjoy crystal-clear video calls. The device is also equipped with a 4,250mAh
battery and 33W fast charging that powers up in no time.
Lite 5G NE comes in two variants, recommended retail price for 8GB+128GB at
HK$2,799 and 8GB+256GB at HK$2,999.
* Data sourced from Xiaomi labs.
** Product weight, size and related specifications are
theoretical values only. Actual measurements between individual products may
vary. All specifications are subject to the actual product.
*** 5G connectivity may vary based on regional availability
and local operator support.
About Xiaomi Corporation
was founded in April 2010 and listed on the Main Board of the Hong Kong Stock
Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart
manufacturing company with smartphones, smart hardware and Internet of Things
(IoT) platform at its core.
With an equal
emphasis on innovation and quality, Xiaomi continuously pursues high-quality
user experience and operational efficiency. The company relentlessly builds
amazing products with honest prices to let everyone in the world enjoy a better
life through innovative technology.
As of the second
quarter of 2021, Xiaomi is the No. 2 smartphone brand in the global smartphone
market. The company has also established the world's leading consumer AIoT (AI+IoT) platform, with over
374.5 million smart devices connected to its platform, excluding smartphones
and laptops. Xiaomi products are present in more than 100 countries and regions
around the world. In August 2021, the company made the Fortune Global 500 list
for the third time, ranking 338th, up 84 places compared to 2020.
Xiaomi is a
constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang
Seng TECH Index and Hang Seng China 50 Index.